Evidence-based health and well-being for entire populations.

Responsible Drinking

Designed to help people improve health, productivity, and well-being by drinking within national daily and weekly low-risk drinking guidelines. Drinking above those guidelines places people at risk for a variety of health and social problems.

Between 2006 and 2010, excessive drinking was responsible for 1 in 10 deaths among working-age adults aged 20-64 years. The economic costs of excessive alcohol consumption in 2010 were estimated at $249 billion, or $2.05 a drink.

The Responsible Drinking program, available in English and Spanish, is a self-administered program that includes:

  • Online computer tailored intervention (CTI) with questions and feedback tailored to each individual’s needs
  • Dynamic web activities matched to the individual’s readiness to change (e.g. goal setting, cost and calorie counters, ways to get supports, stress management techniques)
  • Tailored text messaging

We have self-directed and coaching versions of our digital program.

Responsible Drinking


The program was well received in a National Institute on Alcohol Abuse and Alcoholism (NIAAA)-funded pilot test involving 166 adults recruited from worksites. For example, a 97.8% of participants agreed that the program was easy to use and 94.3% indicated that they would recommend the program to others. An NIAAA-funded randomized trial involving nearly 1000 employed adults is nearing completion.